BK-I is an international platform based in London, Vienna and Istanbul and conducts projects via its specific ecosystem. BK-I’s current brand identity was reconsidered and a new assuring corporate identity displaying a high-quality, strong and contemporary stance has been created. While a way of working and communication network removing boundaries are reflected to the brand identity with a high gusto by focusing on creativity, a multifaceted work has been carried out in order to bring together the material and product selection, the website design and the catalogue and content texts in a common language. By making a material and product selection from the local and global producers and designers, which enlarge and strengthen BK-I’s interaction network, a wide material and design library has been created that includes 45 different categories both physically and online. The catalogue design including each of the products and materials with their visual and content explanations has been made by paying attention that the brand language is conveyed to the way of presentation likewise. By prioritizing the comfort of users and the understandability of BK-I’s services, the website design has been realized in a way that it becomes part of both its functional and aesthetic presentation.
