Its interior design, concept design, brand identity and communication design inside the station realized by Pavé Studio, the N’Stop brand has been designed with the idea of creating a pleasant and attractive space for breaks beyond meeting the needs of people on the road by making one feel good and forget about the necessity. For the project that aims at creating a new brand for the markets in the filling station network of ALPET, one of the Altınbaş Holding Energy Group companies, the existing filling station markets have been analyzed first, and then needs and enriching details have been added.
In order to get over the fatigue and weariness due to the long-term stay without moving in an indoor space, one has focused on the idea of finding the opportunity of “being refreshed” during every N’Stop break. While turning extraordinary details into ordinary details of a space for break and increasing its charm, one has imagined a moment of break with high standards including bathroom use areas for preparation while feeling at home, special toilets for the use of children with a hygienic environment, the opportunity to get a printout before meetings, or fresh and healthy food instead of packaged snacks. While the interior space design has been shaped with a spacious, bright and pleasant design approach, the state of “being refreshed” is supported with a choice of relaxing colours and materials. An interior plan of the market, which enables to walk around without getting tired, and a café space, where one can spend time before completing the shopping, have been created. Ecological materials have been used for graphic instructions supporting the regular plan in order to underline sustainability, and a cozy atmosphere has been created with live plants and colour choices.